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DIGITIZATION EFFORT, LOMBOK LAUNCHES GO MANDALIKA E-TOURISM

LOMBOK, West Nusa Tenggara launching Go Mandalika e-tourism as an effort to encourage digitization of the tourism sector amid the COVID-19 pandemic.

According to the Minister of Tourism and Creative Economy, Sandiaga Uno, said Go Mandalika e-tourism is one of the digital platforms presented by the Central Lombok Regency Government, to make it easy for tourists to obtain information about tourism in the region. Tourists can access it through www.gomandalika.com.

“The name Mandalika was chosen because Mandalika is one of the five super priority destinations in the country. So, it is believed to be able to strengthen the brand image of the digital platform. Simultaneously the website gomandalika.com was also launched,” he said.

He explained that I really appreciate Mandalika tourism, which during this pandemic has realized the application of information technology or e-tourism as a step in tourism development in the digital era.

“Go Mandalika applies the concept of a magazine website, so tourists can feel the sense of reading a magazine that is light and not boring. This is supported by the use of pictures and articles about tourist destinations that are very diverse and of high quality,” he noted.

One of the Go Mandalika rubrics, he continued, is the MotoGp rubric which specifically informs the development of the MotoGp Mandalika 2021 route. In addition, Go Mandalika also provides space for local artisans to promote their products and creative works.

“I want this platform not only to become a trusted information media, but also to become a digital collaboration house for tourism stakeholders in Central Lombok. Congratulations to Central Lombok district for the launch of gomandalika.com. Hopefully in the future e-tourism can be developed more widely, for the betterment of tourism in Central Lombok and Indonesia, of course,” Sandiaga concluded. [traveltext.id]