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PT Panorama Sentrawisata Tbk will continue to carry out strategies in the form of spending efficiency, debt restructuring while continuing to build communication with the market.
According to VP of Panorama Sentrawisata’s Brand and Communications, AB Sadewa said that Panorama Sentrawisata supports the government’s decision to restrict foreign tourists from coming to Indonesia until the implementation of restrictions on community activities (PPKM) Java-Bali.
“First of all, we see this policy positively in order to reduce the rate of spread of COVID-19, of course this policy has an impact on the business sector because it has become limited again, especially tourism,” he said.
Not only that, Sadewa added that the January to February period is known as the low season for the leisure sector. However, he thinks that if things get better, the tourism sector can capture the corporate and traveler markets.
“January to February can be said to be the low season period for the leisure market, but this could be a challenge for the corporate traveler market,” he noted.
In carrying out the efficiency strategy, he continued, PT Panorama Sentrawisata Tbk has also taken steps to lay off a few percent of its employees. Even though he realizes the importance of implementing the large-scale social restrictions (PSBB) policy, Panorama is of the opinion that restrictions are a separate obstacle for companies operating in the tourism sector to recover quickly.
Sadewa explained, since the end of last year through its subsidiary, Panorama JTB, his party has opened outbound markets to Turkey, Dubai, and Iceland. AB Sadewa said that currently the most positive response was felt on the travel package to Turkey.
However, it cannot be said that there are so many enthusiasts because of the pandemic. PT. Panorama itself has not confirmed the amount of this capex allocation. His party reiterated that it still adhered to the spending efficiency strategy.
“We have faced PSBB several times and carried out a lot of cost efficiency including laying off a few percent of employees, but after all, the tourism industry is practically ready for a new normal,” he concluded. [kontan.co.id/photo special]
