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MINISTRY of Tourism and Creative Economy continues to strive to maintain the existence of Indonesian (RI) tourism in the three countries of the East Asian market region, namely Japan, South Korea and Chinese Taipei. One of them is by holding a webinar series with more than 100 tourism industry players from each origination.
According to the Deputy for Marketing at the Ministry of Tourism, Nia Niscaya in her statement said that this effort was important to maintain confidence in Indonesia’s tourism image by conveying the latest policies and product updates for Indonesian tourism.
The Webinar series has a different theme. The webinar for the Korean market that took place on (20/5) carries the theme “Ultimate Experience Beyond Bali: Sumba Island”, followed by the Japanese market (21/5) with the theme “Indonesia Tourism’s Approach to the New Normal: Challenges and Opportunities” and followed Chinese Taipei market (15/6) with the theme “Indonesia Tour’s Approach to the New Normal for Taiwan Market”.
“The three themes of the webinar series were chosen as a first step to continue being able to inspire potential tourists so that when the destination is ready and the market has allowed its citizens to travel abroad, Indonesian destinations are already in the minds of prospective tourists,” Nia Niscaya said.
She added, while the policies presented in the webinar series included the Indonesia Cleanliness, Health and Safety movement which became the Ministry of Tourism and Creative Economy program in an effort to accelerate the recovery of Indonesian tourism.
Nia further explained, the market of the short haul market, including the three countries is projected to experience a post-epidemic recovery that is faster than other market focus (countries).
From records compiled from various sources, the statistical results obtained in each market, Chinese Taipei through its official website at http://www.cdc.gov.tw mentions the development of the spread of the COVID-19 pandemic has reached 0 cases, there are no cases new emerging.
While South Korea through its official website: http://www.ncov.mohw.go.kr, mentions positive cases in the country of 15 people with an additional number of deaths of 1 person. For the Japanese market through its official website http://www.covid19japan.com, there were 23 positive COVID-19 cases.
“With the delivery of the latest policies and product updates of Indonesian tourism products to the three market countries, it is hoped that Indonesia’s tourism brand awareness will be maintained,” Nia Niscaya concluded. [traveltext.id]
