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PT Hotel Indonesia Natour (HIN) has not yet expanded to add new hotel chains. This state-owned hotel company is still focused on establishing a hotel holding company.
According to the President Director of HIN Iswandi Said explained the company is currently focusing on implementing the process of forming a holding hotel. This is because together with other state-owned hotels (there are 22 hotels) that will be developed into a ‘National Hotel Chain’ or a national hotel chain with international standards that prioritizes services with a distinctive Indonesian personality.
“Unfortunately, I cannot elaborate in more detail regarding the progress of the holding hotel itself. However, we hope that the process will be completed by the end of the year. It is expected to be formed in December 2020,” he said.
He added, I also hope that through this hotel holding, the National Hotel Chain will be developed into a global player with a better product, image and reputation. So that in the future it will have a bigger, more adaptive and sustainable market share to compete with other hotel chains at home and abroad.
“Currently, HIN has 14 hotel units in various cities, in Bali, Sumatra and Java; among others, in Sukabumi, Yogyakarta, Surabaya, Tretes, 5 hotels in Bali, Padang, Medan and Prapat,” he concluded. [kontan.co.id/photo special]
