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THE Ministry of Tourism and Creative Economy continues to encourage the strengthening of tourist villages as one of the national tourism forces so that they can open jobs and provide welfare for the community. One of them is through strengthening narrative-based attractions (storynomic tourism) so that it can attract tourists to visit.
According to the Minister of Tourism and Creative Economy, Sandiaga Uno, during a visit to Yogyakarta, visited Karangrejo Tourism Village said this Tourism Village, which is located in Borobudur District, Magelang Regency, Central Java, is one of the tourist villages that has been certified as a sustainable tourism village. The concept of sustainability itself is one of the requirements for a tourist village to become an independent tourism village.
“I feel happy because the Karangrejo tourist village on March 1 was certified as a sustainable tourism village. And now we are visiting, and here is one of the best homestays I have ever seen with world class standards,” said Sandiaga Uno in Balkondes Karangrejo.
Sandiaga Uno assessed the Karangrejo tourist village as having a strong strength as a destination. Apart from the homestay, this tourist village also offers other attractions that are well known to tourists, such as stone carving crafts, the sunrise spot of Punthuk Setumbu, and the Chicken Church, fruit gardens, VW Safari Tour, and others. It was noted, before the pandemic, this tourist village was visited by more than 20 thousand foreign tourists and 50 thousand domestic tourists.
“I encourage Karangrejo tourism village to continue to improve the quality of its sustainability and attractiveness. One of them is to prioritize originality with a narrative-based attraction approach. Usually tourists come to Borobudur only photos and posts on social media, in the future we want to be enhanced with a narrative like how this village used to be part of the construction of the Borobudur Temple. How this village played a role in the renovation stage, the characters here can tell the sites of sites related to Borobudur. So there is storytelling,” Sandiaga noted.
He continued, then Karangrejo tourism village and other tourist villages must be part of the tourist travel plan. Tourism villages must be able to design three (3) to four (4) day travel packages juxtaposed with the concept of ecotourism or sport tourism.
“I also see where the creative economy products here have started to adopt technology so that many creative economy players here are digitally literate so they can expand business opportunities,” Sandiaga concluded. [traveltext.id]
