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LION Air Group partnered with Sabre Corporation to enable the use of every seat by increasing the ability to earn additional income, and to improve its performance by using new technology.
According to Datuk Chandran Rama Muthy, Group Strategy Director Lion Air Group, said Lion Air Group and Sabre have a high-value and longstanding relationship with airlines that have used the Customer Sales and Service system, SabreSonic and a suite of crew management, operations and scheduling solutions.
“This partnership to optimize daily functions, reduce costs and strategically plan across the Lion Air group, which also includes Batik Air Indonesia, Wings, Malindo Air and Thai Lion Air. The group also channels its inventory globally via Sabre’s GDS platform,” he said.
Lion Air Group, he continued which flies to destinations in Asia-Pacific, augments its technology suite with an additional set of revenue optimization solutions from Sabre. The increased incremental revenue optimization solution will provide the ability to easily create and market additional offers across all channels from start to finish, including different seat prices, and facilitate payment and delivery of additional services across the Lion Air group.
“Lion Air Group’s 21-year relationship with Sabre and the signing of this new agreement with Sabre means we can continue to optimize our day-to-day operations and distribute content globally through Sabre’s GDS, while simultaneously being able to focus on modernizing our capabilities. generate additional revenue as we expect to play a key role in travel recovery in our market,” he added.
Meanwhile, Rakesh Narayanan, Vice President, Regional General Manager, Asia-Pacific, Travel Solutions Airline Sales said we are pleased to affirm and strengthen our longstanding relationship with Lion Air Group in an agreement that is a testament to the group’s trust in Sabre to provide solutions necessary to enable the airline to capture the market recovery, to strengthen its leading position in the Indonesian market and drive future global growth.
“Now more than ever, it is imperative to have the right technology in place to enable a well-implemented additional service strategy to make the most of every seat, while ensuring that the changing needs and wants of every traveler are met,” Rakesh Narayanan concluded. [sources/photo special]
