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MINISTRY of Tourism and Creative Economy will adjust the strategy for developing the Indonesian foreign tourist market amid the threat of a world economic recession this year which is predicted to affect a number of market countries.
According to the Minister of Tourism and Creative Economy, Sandiaga Uno said in a ‘Weekly Press Briefing’ which took place in a hybrid manner from the Sapta Pesona Building, Monday (01/09) 2023, said there were three world economic locomotives that had been mapped to face a recession so that the economy would slow down, namely America, China and European countries.
“Of course, this will have an impact on people’s spending, especially in the tourism sector. Therefore, we immediately made adjustments in terms of focus on developing tourism and the creative economy, especially foreign tourists,” said Sandiaga.
Adjustment of focus will be directed to countries that are big markets where currently the number of tourist visits to Indonesia is showing a remarkable increase. These include India, Australia and New Zealand.
“Also, Malaysia and Singapore are still growing. Based on data, the number of foreign tourist visits to Indonesia in the period from January to November 2022 reached 4.58 million visits, an increase of 228.30 percent compared to the number of foreign tourist visits in the same period in 2021,” Minister Sandiaga stated.
Of these, based on nationality the number of foreign tourists with the highest visits was Malaysia with 876,475 visits, Timor Leste 628,471 visits, Australia 552,216 visits, Singapore 486,295 visits, and India 218,417 visits.
Meanwhile, he continued, the highest growth in foreign tourists during this period was Australia at 20,952.84%, New Zealand 9,197.80%, India 3,869.77%, Germany 3,678.59%, and France 3,636.46%.
Sandiaga explained, in 2023 alone the number of foreign tourist visits is targeted to be between 3.5 million and 7.4 million. He also hopes that the strategy adjustments made will have a positive impact on the performance targets for the tourism sector and the creative economy this year.
“Including that there have been several foreign direct flights from Qatar and Dubai that have delivered, we also want additions from Singapore and several ASEAN countries. This is what we are trying to do in the first quarter of this year in collaboration with airlines and the Ministry of Transportation so that the market is very this potential also includes India being served by direct flights, especially to the two leading destinations, namely Denpasar and Jakarta, maybe later it can be added to other destinations,” Sandiaga remarked.
Apart from the foreign tourist market, Sandiaga emphasized that the domestic tourist market will also be the main support. Indonesia will still grow by around 5%, of course we have to focus on encouraging the movement of domestic tourists to reach the target number of 1.2 billion to 1.4 billion, we will really encourage the movement of domestic tourists.
“What about the definition of the movement of domestic tourists who move between districts for more than 6 hours, can this be triggered by several activities such as events, culinary tours, shopping tours, healing tours, as well as tours in tourist villages around us,” Sandiaga concluded. [traveltext.id]
