THE OYO accommodation platform targets to add 350 sharia-concept properties in Indonesia by the end of the year. This strategy was taken considering that Indonesia has now been designated as the best halal tourist destination in the world.
Based on the Global Standard Muslim Travel Index or GMTI report, Indonesia has outperformed 138 destinations from around the world and is ranked second in the world for halal tourism in 2022.
According to OYO Indonesia Country Stock and Flow Head Hendro Tan said, OYO has added more than 130 sharia-concept properties since early 2023, and projects to add 350 properties by the end of this year, so that it will complement the existing 850 sharia-concept properties.
OYO’s commitment to providing accommodation options that comply with sharia principles for guests in Indonesia, will focus on popular religious destinations such as Jakarta, Banten, West Java, Central Java, Kediri and Yogyakarta.
“With facilities and services designed to meet the needs of tourists, OYO also wants to increase the potential for the charm of religious tourism such as the Al-Jabbar Mosque in Bandung, the Istiqlal Mosque, the Great Sunda Kelapa Mosque in Jakarta, the Golden Dome Mosque, and the Tomb of Sunan Gunung Jati in West Java, The Great Mosque of Demak, the Tomb of Sunan Giri, the Great Mosque of Tuban, the Tomb of Sunan Bonang in Central Java, as well as other religious tourism destinations in Indonesia,” he said.
This effort is in line with the government’s target to increase Indonesia’s score on the Global Muslim Index standard this year by strengthening the presence of sharia-compliant properties and Muslim-friendly hotels.
Around 230 mosques in 13 provinces in Indonesia have been released by the Ministry of Tourism and Creative Industries so that preparations for supporting facilities such as sharia-concept accommodation will be a focus that will be of great concern. OYO will continue to support the sustainability of this potential to maximize tourism potential.
“Domestic tourism in Indonesia is growing rapidly, so the demand for accommodation that complies with the concept of sharia and is Muslim-friendly is expected to continue to increase,” he added.
Since its establishment in Indonesia in 2018, OYO has managed to record 15-fold growth with more than 13 million interested customers. Not only does it plan to continue to develop its property network throughout Indonesia, OYO will provide training sessions for property partners to help them achieve the Super OYO exclusive category which can help partners improve service quality and increase revenue. [sources/photo special]