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PAUL LAUNCHES NEW MENUS FROM FLAT CROISSANTS TO SEA SALT LATTES

THIS May, PAUL launched several new menu items, from flat croissants to sea salt lattes, as well as several other menu items, from soups and sandwiches to pastries, cakes and drinks. Founded in 1889, the café from Croix in northern France aims to offer its customers even more delicious choices.

The introduction of these new menus is in line with PAUL’s commitment to continue to innovate and offer diverse culinary experiences to meet customers’ tastes and preferences as they evolve over time.

One of the new menu highlights is the Flat Croissant, a modern twist on the classic croissant that offers a unique and versatile experience. This croissant retains the buttery and flaky texture of a traditional croissant, but is made into an easy-to-eat flat shape perfect for a variety of flavors and toppings such as Choco Hazelnut, Cheesy Emmental and Salty Caramel. PAUL also offers a new menu item, a bowl of beef and vegetable soup, blended with the aromatic taste of paprika and finished with a creamy dill sauce.

Various sandwiches and other savory menu items were also introduced, such as Poutine Fries; French fries with delicious gravy sauce and sprinkled with Parmesan cheese, then Fish & Chips, Montecristo Chicken Sandwich, Hot Dogs, PAUL Club Sandwich and Pulled Beef Sandwich.

The black and gold café also offers several pastry and cake menus, such as Banoffee Tartlette, a sweet tart filled with caramel and banana, topped with Chantilly cream and cocoa powder, and Choux Chocolate, a choux pastry filled with 70% dark chocolate cream. Other sweet menus include Choux Salted Caramel, Cinnamon Roll Chocolate, Blueberry Muffin, Chocolate Banana Muffin and Lemon Pound Cake.

In addition to food, this month PAUL added a new line of drinks to the menu, such as Sea Salt Latte, a coffee latte with sea salt and caramel sauce that combines sweet and salty flavors. Then, Ice Espresso Tonic, Ice Avocado Latte, Strawberry Mint Latte, Strawberry Milkshake, Avocado Chocolate Frappe + Chocolate Ice Cream, Butterfly Pea Lemonade and various juice combinations.

“We are excited to introduce a variety of new menu options this season, designed to delight our customers with a spectrum of flavors and experiences. “Each new menu is created with care and attention to detail to ensure it meets the high standards expected by PAUL customers,” said PAUL Marketing Manager Laura Walter in a recent press release.

Maxime Holder currently heads PAUL France and manages more than 817 stores in over 53 countries around the world. In Indonesia, PAUL is spread across various shopping malls and other locations, some of which are Pacific Place, Plaza Indonesia, Pondok Indah Mall, Grand Indonesia, PIK Avenue, Kelapa Gading Mall and many more. [antaranews]