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THE INDONESIAN Hotel Public Relations Association (H3) celebrated its 30th anniversary on November 28, 2025, at ARTOTEL Gelora Senayan, Jakarta. H3 was founded on November 27, 1995, with the objective of serving as a forum for public relations practitioners in the Indonesian tourism sector, with a particular focus on the hospitality sector.
According to Yulia Maria, Chairwoman of H3 Indonesia for the 2025-2026 period, said the organization’s objectives include strengthening relationships and communication between fellow hotel publicists. H3 is committed to nurturing, supporting, and developing public relations practitioners, with a focus on advancing the profession.
This 30-year journey, she continued, is an extraordinary achievement for H3 as a professional organization in the Indonesian hotel industry. We would like to express our gratitude to all H3 members who have contributed to this journey. It is essential that we continue to innovate, share ideas, and strengthen cooperation to advance Indonesian tourism, especially the Indonesian hotel industry.
“H3 Indonesia has a vision to advance the public relations profession in the tourism sector. In addition, H3 is committed to upholding and enhancing the positive reputation of the hotel industry, with a broader focus on the Indonesian tourism sector,” Yulia stated.
She added that by becoming a legal entity, H3 is officially known as H3 Indonesia and has formed several Regional Management Bodies, including BPD H3 Yogyakarta, BPD H3 Surabaya, BPD H3 Bandung and other BPDs which will soon be formed in various cities in Indonesia.
The 30th anniversary celebration of H3 Indonesia was attended by various H3 stakeholders, including representatives from the Communications Bureau of the Ministry of Tourism, the BPP Indonesian Hotel and Restaurant Association (PHRI), the BPD PHRI Jakarta, the Jakarta Hotel Association, media people, founders and supervisors of H3 Indonesia, as well as members of H3 Indonesia. [traveltext.id]
