ER
DURING the Christmas and New Year holidays, the Special Region of Yogyakarta (DIY) is experiencing a significant increase in tourism.
According to Deddy Pranowo Eryono, Chairman of the DIY Hotel and Restaurant Association (PHRI), stated that hotel reservations from December 20 to January 2 were at 30 to 40%, but the current hotel occupancy rate is at 61%.
On December 21, the occupancy rate was 60%, with many offline guests opting to book directly at the hotel,” stated Deddy on Monday (12/22). Given the current state of tourism in DIY, he is optimistic that he can exceed the established target of 80% hotel occupancy throughout the region.
“The target is only 80%, but there is potential for it to increase. The number of tourists visiting Yogyakarta is inversely proportional to conditions in Bali,” said Deddy.
Deddy explained that many tourists had initially planned to visit Bali but ultimately decided to visit Yogyakarta instead. Many people cancel their plans to go to Bali and instead opt to visit Jogja. This is advantageous for us, but we must remain cognizant of traffic congestion and related issues.
He clarified that the significant presence of tourists posed a challenge for government entities and business actors in the tourism sector. It is my hope that tourism operators will benefit from the influx of visitors to Yogyakarta.
As the governor has communicated to our members, it is advisable to refrain from doing aji while it is still available. It would be unwise to take advantage of the natural momentum for AJI while we are promoting it. During the holiday season, PHRI DIY implements a policy that establishes upper and lower limits for hotel room rates. “We have established upper and lower limits. The upper limit is set at 40% of the rate, which is equivalent to the hotel price,” he stated.
Meanwhile the Governor of Bali, I Wayan Koster in Denpasar on Friday (12/19), 2025 acknowledged the decline in the number of foreign tourists. Typically, the daily influx of foreign tourists hovers around 20,000 individuals. However, the current figure ranges between 11,000 and 16,000.
Koster added that the number of foreign tourists arriving daily typically reaches 20,000, but currently it ranges from 11,000 to 16,000. In the global market, there has been a recent trend of a decline in the daily rate. From September to October, there was a decline. Currently, the number is between 11,000 and 16,000.
Concerns about flooding are also cited as a factor contributing to the cancellation of villa bookings. Members of the Bali Villa Rental and Management Association (BVRMA) reported cancellations of up to 15 percent ahead of Christmas. The occupancy rate for BVRMA member villas is predicted to be approximately 55 to 60%. [kompas.com/photo special]
