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FRENCH fashion house, Hermès announced his latest involvement in the cosmetics world. The brand behind Birkin’s iconic bag launches its lipstick line, Rouge Hermès.
Following in the footsteps of Gucci Beauty which was re-launched in 2019, the Hermès lipstick collection consists of 24 lipsticks with intense colors, such as deep red, rose and coral.
Made in Italy, the lipsticks will be available in matte and satin versions. According to the Wall Street Journal, inspiration from the creation was obtained from the famous Hermès leather bag, Kelly.
Hermès fans certainly know that they also develop fragrance brands well, such as Hermès Twilly and Eau des Merveilles. This is the first time Hermès has launched decorative cosmetics.
Even so, this collection has gotten a lot of attention from cosmetics lovers. Lipstick with color blocking nuance is not only Instagrammable but also supports environmental sustainability. The packaging is made of metal and hardware hardware which can be found on several Hermès handbags.
The creative director of jewelry and shoes Hermes Pierre Hardy explained that they wanted to make the lipstick box as luxurious as possible as an added value. What’s more, the lipstick can be refilled repeatedly.
Each lipstick will sell for US$67 or around IDR914,000, while the refill is priced at US$47 or around IDR641,000.
When viewed from the outstanding images, the Hermès lipstick collection looks pigmented. Especially because it uses natural ingredients such as beeswax, this collection is ideally able to moisturize and hydrate lips.
The product will also include a lip brush in the packaging. Well, for those of you who are interested, the Rouge Hermès collection will be available in 35 countries from March 2020, in a number of Hermès boutiques and hermes.com. [antaranews/photo special]
