ER
HOTEL operator Accor has established a new distribution partnership with Traveloka to make it easier for consumers to access hotels in various countries. This partnership opens access for consumers to choose various Accor properties in 13 countries on the Traveloka platform.
According to Traveloka’s Chief Operating Officer, Alfan Hendro, said prior to this partnership, Accor properties could already be searched on the platform, but this collaboration will give consumers more choices.
“With this collaboration, we hope that Accor and Traveloka can develop their business further, providing more access to more properties, types of rooms, types of existing rates. This also opens the opportunity to hold special promotions for Traveloka and Accor,” said Alfan at a press conference in Jakarta, Monday (4/03).
Alfan said this step was expected to contribute to helping accelerate the recovery of the tourism industry affected by the COVID-19 pandemic.
Meanwhile, the CEO of Accor Southeast Asia, Japan & South Korea, Garth Simmons, said that we are pleased with the opportunity for this collaboration which is expected to continue in the future.
This partnership is supported by special marketing through In-app Exposure, Traveloka LIVE, and social media collaborations that will help drive travel recovery across Southeast Asia. Through this distribution platform, travelers will be able to book a wide selection of Accor hotels with access to real-time availability, competitive offers, mobile-only rates, and easy payments for every transaction completed in the app.
This hotel operator collaboration with nearly 380 hotels makes Traveloka a major distributor and partner to support their development throughout Indonesia and encourage tourists to go out to other markets in Southeast Asia and beyond,” said Chief Commercial Officer, Accor Southeast Asia, Japan & South Korea, Kerry Healy.
“This partnership will enable us to increase the value of our offerings for our guests across the region, allowing them to choose a varied and flexible booking. We believe Traveloka is our ideal partner to strengthen our visibility in the Indonesian market thanks to our complementary expertise in lifestyle and travel,” concluded Healy. [traveltext.id]
