Traveltext.id

IHTEF 2024 OPENS B2B BUSINESS MATCHING FOR TOURISM STAKEHOLDERS

THE PRESENCE of “The 2nd Indonesia Health Tourism Exchange Forum 2024” is a B2B Interactive Business Matching Space for tourism industry players, especially those involved in the wellness sector.

According to the Minister of Tourism and Creative Economy, Sandiaga Uno, at the Indonesia Health Tourism Exchange Forum 2024 event on Friday (08/02/2024) in Jakarta, wellness tourism is part of the wellness economy ecosystem, with personal care and beauty as the largest contributor. Globally, it generated US$435.7 billion in 2020 and is projected to reach US$1,127 billion in 2025, with a CAGR of 20.9%.

“The Global Wellness Economy: Indonesia” reported that Indonesia’s wellness market has grown rapidly in recent years, with a value of IDR400 trillion in 2022. So, this IHTEF can be an important impetus to strengthen Indonesia’s position as the epicenter of the global wellness tourism destination,” said Sandiaga.

He explained that the presence of the second IHTEF is a platform that brings together 20 suppliers from the tourism industry, especially wellness, so that they can directly interact with 40 buyers. The buyers come from travel agencies/tour operators, online travel agencies, destination management/marketing organizations, special events/event planners, insurance, accommodation and digital platforms.

The IHTEF is divided into three interaction sessions, including morning coffee, where attendees can establish their initial networks and both supplier and buyer delegations can get to know each other. Then B2B Interactive Business Matching, the main interaction session led by a marshal, where suppliers and buyers will meet alternately. And networking, suppliers and buyers are given additional opportunities for those who feel they need more information. [traveltext.id]