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THE Ministry of Industry assesses that the holding of the Hannover Messe 2021 will be an important momentum for Indonesia in spurring national branding as well as encouraging increased manufacturing capabilities and development of digital infrastructure in Indonesia.
The international event is also expected to open the world industry’s view of Indonesia’s great potential in forging partnerships towards industrial transformation 4.0.
“The Hannover Messe 2021 is a great opportunity for Indonesia to realize its industrial vision and introduce the roadmap for Making Indonesia 4.0 to the world,” said the Director General of Resilience, Territory and International Industrial Access (KPAII) of the Ministry of Industry, Eko S.A. Cahyanto.
Eko explained that participation in the Hannover Messe would be the best opportunity for Indonesia, not only to do benchmarking against industrial technology 4.0, but also to target a number of potential investments in Indonesia.
In addition, the government is optimistic that participating in this activity will contribute to the national and global economic recovery due to the impact of the current pandemic.
Therefore, the Ministry of Industry encourages the involvement of industrial players in Indonesia in the prestigious and largest industrial technology exhibition in the world, which is planned to be held digitally on April 12-16, 2021.
The Hannover Messe 2021 will feature digitization of product presentations, comprehensive programs and software-based business matchmaking, thereby directly constituting a breakthrough, innovation in an exhibition of industrial solution technology.
“This new format also allows us to reconnect, collaborate in finding solutions for industrial transformation. For that, we need to be open to change. This opportunity allows us to seize even better opportunities, “he said.
According to Eko, Indonesia’s participation in the Hannover Messe will also strengthen bilateral relations between Indonesia and Germany. Moreover, so far economic cooperation between Indonesia and Germany has been well established and is a top priority in the partnership between the two countries.
Moreover, the multidimensional nature of the Indonesian and German economies, so that their sectors are not limited to trade and investment. Other strategic sectors that support bilateral economic cooperation between the two countries include collaboration related to sustainable development, health, environment, climate, social and labor, energy, infrastructure, and transportation. [bisnis.com/photo special]
