DEPUTY Minister of Creative Economy Irene Umar expressed this desire while visiting the Oey Soe Tjoen Batik House in Pekalongan, Central Java, on Saturday (06/28).
While visiting the Oey Soe Tjoen Batik House in Pekalongan, Central Java on Saturday, June 28, she emphasized the importance of holding exhibitions to promote batik to foreign consumers.
“We have to show it to people inside and outside the country who appreciate batik. For that reason, the government will hold an exhibition to sell batik more widely,” she said, as quoted in a government press release in Jakarta on Tuesday.
She also said that developing high-quality batik products is necessary to attract consumer interest.
“First, we need to increase its value. One way to do so is to have a batik curator who can educate global fashion designers on the difference between genuine and fake batik,” she said.
She praised the Oey Soe Tjoen Batik House for its commitment to maintaining the quality of its batik products. The Oey Soe Tjoen Batik House was established in 1925. The batik business, pioneered by Oey Soe Tjoen and his wife, Kwee Tjoen Giok Nio, is now managed by their granddaughter, Oey Kiem Lian, also known as Widiati Widjaja.
Oey Soe Tjoen Batik is known for its fine strokes, precise workmanship, and unique color combinations. These qualities give the batik collection produced by the house high value, making it sought after by collectors. [traveltext.id]