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RADISSON Hotel Group overcame significant global challenges in 2020 to expand its portfolio of properties in Asia-Pacific, with the addition of 84 exceptional new hotels and resorts, covering eight of its distinct brands.
This rapid growth forms part of the company’s ambitious five-year strategy to triple its portfolio in the midterm. This will be achieved through a blend of organic growth in key markets, such as China, India, South East Asia, Australia and New Zealand, and master brand development agreements with Jin Jiang International and its subsidiaries in China, the world’s largest travel market.
According to Katerina Giannouka, President, Asia Pacific, Radisson Hotel Group said moving into 2021, Radisson Hotel Group will continue to bring exceptional accommodation and elevated hospitality to more guests across Asia-Pacific. Ideal for conversion projects, the upscale Radisson Individuals concept will attract experience-seeking travelers, and a fresh focus on serviced apartments will meet the rising global demand for extended-stay products.
“I am very proud of our achievements in 2020, as we remained focused on our long-term goals while responding to unprecedented global upheaval. We reached several major milestones, including the launch of Radisson Individuals, the introduction of Radisson Collection to China, and the signing of new hotels in many exciting new markets,” she said.
Katerina Giannouk explained that with respected core brands, innovative new concepts, and a fresh focus on high-growth sectors such as serviced apartments, we are confident of a bright future.Our growth in 2020 is a wonderful reflection of the depth of our regional alliances, the underlying confidence in our company, and the power of our brands.
“Despite the unique challenges of 2020, the fundamentals of the travel and hospitality industry remain strong. As part of the world’s second largest hotel group, Radisson Hotel Group is perfectly positioned to accelerate its development and lead the recovery of the hospitality industry. We look forward to working with all our partners in 2021 and beyond,” she concluded. [PRNewswire/photo special]
