ER
THE readiness of destinations and infrastructure will be the benchmark in determining the revival of tourism and the creative economy (parekraf) in the midst of a pandemic and a slowing economy.
According to the Minister of Tourism and Creative Economy, Sandiaga Uno, after inaugurating Vinsensius Jemadu as Deputy for Destination Development and Infrastructure, on Tuesday (6/15) said that the readiness of destinations and infrastructure will be the benchmarks in determining the rise of tourism and the creative economy in the midst of a pandemic and slowing economy.
“This is a super important task, because the readiness of destinations and infrastructure will be our benchmark. And this has become the President’s directive, and of course our hopes are together to rise and recover tourism and the creative economy soon,” said Sandiaga Uno.
Minister Sandiaga said that the development of 5 super priority tourism destinations will continue to be carried out from various aspects, according to the direction of the President. Starting from the acceleration of infrastructure carried out across sectors, the implementation of Cleanliness, Health, Safety and Environmental Sustainability (CHSE), to preparing a calendar of events.
The construction of 5 super priority tourism destinations is carried out with a development orchestration model in accordance with post-COVID-19 tourism trends, customize, localize, personalize, and small in size based on quality and sustainable tourism. Optimizing the use of technology to reduce physical contact (cashless payments, digital information), and focusing more attention on aspects of CHSE.
In particular, Sandiaga Uno hopes that the new Deputy for Destination and Infrastructure Development of the Ministry of Tourism and Creative Economy can immediately implement innovation, adaptation, and collaboration strategies in developing tourism tourism destinations and infrastructure.
Especially in the three quick wins that were launched, he continued namely the development of tourist villages that are safe from COVID-19; preparation of a pilot project for destinations that are ready to accept foreign tourist visits in the new normal era during the pandemic and post-pandemic; as well as digital onboarding for digitizing tourism products and the creative economy.
“I challenged Mr. VJ (Vinsensius Jemadu) to be able to produce policies that favor the people who really need it. Indeed, we are tasked with encouraging five super priority destinations, but there are some very strategic destinations such as Bali, Batam, and Bintan and several destinations in the territory of Indonesia that we need to encourage, including tourist villages,” said Sandiaga.
Meanwhile, the Deputy for Destination Development and Infrastructure of the Ministry of Tourism, Vinsensius Jemadu, who has just been inaugurated, said that his new assignment would certainly be a challenge because it was carried out during a pandemic. Even so, behind it now is the momentum for all to be able to fix the destination.
“Tourism Ministry certainly cannot work alone and the destination is in the district or city, in the region. So collaboration and really intensive cooperation with the region and other stakeholders, especially the players, is very important,” Vinsensius Jemadu noted.
Regarding the three quick wins that were announced, Vincent said I would do the best. The tourist village is said to be one of the resilience of national tourism. Therefore, the CHSE certification will continue to be expanded and accelerated to prepare the community and also destinations to welcome back domestic and foreign tourists.
“The creative economy is also our strength, therefore related to innovation as one of the pillars of development, we will try to get more creative economy players onboarding to digital. We hope that more players will onboard their work so that it can raise the welfare of the community,” Vincent concluded. [traveltext.id]
