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NIA NISCAYA, former deputy minister of tourism marketing development regional I at the tourism ministry and now has been appointed as Senior Adviser of Tourism and Creative Economy Ministry, at the Power Breakfast event organized by Jakarta Media Crew’s Association (HAM) on Friday (04/27), 2024 at ARTOTEL Suites Mangkulur Jakarta with the theme Directions for the Development of Tourism, Creative Economy and Hospitality Industry in the Era of the New Government, said that the Ministry of Tourism itself has announced the direction of tourism policy in the RPJMN adjusting the RA RPJPN 2025-2045, so no matter who the President takes office, this policy must still be implemented.
“The policy plans in the Touirsm Ministry from year to year include: for 2025-2029, strengthening the implementation of sustainable tourism, (2030-2034) increase the competitiveness of tourism, (2025-2039) increase the leading Asian tourist destinations and in (2040-2045) is the embodiment of the world’s leading tourist destination,” said Nia.
She added that we are at the stage of implementing the 2025-2045 National Long-Term Development Plan (RPJPN), which includes 6 super-priority efforts in strengthening the implementation of sustainable tourism, including: (1). Development of quality tourism destinations, (2). Inclusive and sustainable tourism supply chain, (3). Strengthening unified tourism governance, (4). Development of green tourism infrastructure, (5). Implementing a blue, green and circular economy, (6). Strengthening tourism human resource capacity.
So, Nia continued, regarding the National Medium-Term Development Plan (RPJMN), this is instrumental in realizing Golden Indonesia 2045, The 2025-2029 RPJMN is very strategic. If we can show good things and how to do it, the realization of Golden Indonesia 2045 will be more reasonable for everyone.
For this reason, the RPJMN aims to improve Indonesia’s ranking in the World Economic Forum’s (WEF) Travel & Tourism Development Index (TTDI). However, there are still a number of indicators and pillars that need to be improved in future assessments, namely the pillar tourism service infrastructure, health and hygiene, socio-economic resilience and condition, environmental sustainability and ICT readiness. For this reason, this improvement is not impossible if it is orchestrated massivly and simultaneously by various parties,” she stated.
She explained that as we know that The Golden Indonesia 2045 is a vision that Indonesia’s per capita income will reach US$30,300, with zero poverty and reduced inequality, and a Human Development Index of 0.73. By 2045, Indonesia also aims to be in the top 15 of the Global Power Index and to have significantly reduced greenhouse gas emissions towards net zero emissions.
“Meanwhile, the work program that has been implemented by the Ministry of Tourism in 2023. In accordance with the National Medium Term Development Plan (RPJMN), the strategic program of the Ministry of Tourism is divided into five focus indicators, namely sustainable tourism and creative economy, increasing competitiveness, creating added value, digital transformation and increasing productivity. Each of these focus indicators will be implemented with different program derivatives,” Nia remarked.
For sustainable tourism and creative economy, the program to be implemented starts with the preparation of the initial text of the National Tourism Development Plan 2026-2040, standardization and business certification, maximizing the publication of the #DiIndonesiaAja campaign, as well as the preparation of sustainable tourism villages.
According to her, synchronizing priority programs for the tourism sector and the creative economy is important because the core values in formulating tourism policies must focus on economic growth, job creation, policies that are right on target, time and benefits, as well as understanding the needs of the community.
“We also need to be sensitive to issues of sustainability, competitiveness, added value, digitalization and productivity, and all of this is also packaged with innovation, adaptation and collaboration. This is what needs to be taken into account when synchronizing priority programs in the creative sector,” Nia underlined.
However, when she asked if the program policies for 2025-2045 of the Tourism Ministry would be implemented if the next position of Tourism Minister is replaced in the new cabinet/government? Nia then replied, “Well, I do not know whether the planned policies that we have already made now will be implemented or not? But the most important thing is that we have prepared superior tourism programs towards “Golden Indonesia 2045” at the end of our term at tourism ministry until October 2024”. [traveltext.id]
