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FORE Coffee, an Indonesian coffee startup company, collaborates with Green Rebel, an Indonesian food technology startup that develops plant-based meat & cheese to present a plant-based sandwich menu; The Meatless Deli in the Fore Deli product line.
According to Vico Lomar, Co-Founder & CEO, Fore Coffee in a press release said The Meatless Deli is here as a manifestation of the mission of Fore Coffee and Green Rebel who share a similar commitment to continue to provide solutions for the needs of consumers in various big cities in Indonesia, for stylish products. life, in this case quality food, to continue to maintain excellent health, while maintaining an active and dynamic lifestyle.
“In addition, The Meatless Deli is also positioned as an introductory product for the public and consumers who have never tried a plant-based menu, so that the experience of tasting the menu for the first time can open their horizons for good menu choices at Fore Coffee,” he said.
Vico added that the sandwich was filled with a meatless patty, which had a texture that resembled the characteristics of real meat when bitten. In addition, The Meatless Deli comes with two choices of savory, delicious, and flavorful sauces, namely Caesar Sauce and Truffle Sauce.
“Our consumers are our source of inspiration in our work. We continue to be committed to presenting products that have more value to the people of Indonesia. Not only that, we also use this product launch as a momentum or opportunity to introduce a variety of benefits, so that our consumers can try and taste the most delicious plant-based menu, then share this good news with dear friends and family,” he remarked.
This year, Fore Coffee is further sharpening its focus to encourage education and introductions to a range of products that are not only delicious, but also better in terms of nutrition and still of good quality.
Meanwhile, Helga Angelina Tjahjadi, Co-Founder & CEO of Green Rebel, said that many people think that plant-based foods are only for people who adopt a plant-based diet.
“Through the collaboration with Fore, Green Rebel wants to introduce The Meatless Deli, a plant-based food that can be consumed by everyone. High in nutrition, low in fat, and low in cholesterol, this plant-based sandwich menu is really suitable for everyone who is looking for choices. delicious, healthy, and safe food for the whole family,” concluded Helga. [sources/photo special]
