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MARRIOTT International, Inc. continues to expand its portfolio with plans to open 100 hotel properties in Asia Pacific by 2021. This expansion aims to bring the unique Marriott International brand and experience to new destinations for guests in the region.
In 2020, Marriott celebrates the opening of 800 hotels in Asia-Pacific, with 75 new properties in the company’s portfolio that represent more than one hotel opening per week in the region. Nearly 27,000 rooms were added to the company’s growth pipeline in 2020 only and in addition to the inauguration of the largest branded residences project which has nearly 4,200 units.
According to Group President, International, Marriott International Craig S. Smith in his official statement said I am proud of our growth achievements and how we are adapting quickly to various challenges during the pandemic. With the launch of the latest global industry hygiene standards in April 2020, innovative offerings such as work anywhere packages and local sales and marketing strategies, an adaptive and future-focused approach will allow us to make a comeback.
“After opening 6 hotels in Indonesia in 2020, Marriott International also plans to add luxury properties in Jakarta with the opening of JW Marriott The Dharmawangsa Jakarta. Not only that, as one of the main destinations and paradise islands in Indonesia, the company will also add to its portfolio in Bali with Aloft Bali Kuta which adds to the Aloft property which has a social space with urban-style and sophisticated technology, unique designs, and suitable innovative programs. for today’s tourists,” he said.
He explained, the opening of the Renaissance Bali Nusa Dua Resort in Bali also marks the presence of the second Renaissance property in Indonesia, which is located in the hills of the South Bali Peninsula. Apart from Indonesia, Greater China (Greater China) is leading the global recovery to this day and the company also hopes to soon celebrate its 400th hotel in Greater China and its 50th hotel in Shanghai with the opening of the JW Marriott Shanghai Fengxian in spring 2021.
Based on a joint report from consultants Bain & Co. and Alibaba’s Tmall Luxury unit, mainland China (Mainland China) is headed to become the world’s largest private luxury goods market by 2025, reinforced by year-on-year domestic growth in 2020 despite the pandemic. To capitalize on this trend, Marriott International continues to strengthen its luxury portfolio with plans to open W Changsha, W Xiamen, St. Regis Qingdao, and The Ritz-Carlton Reserve Jiuzhaigou in 2021.
Outside Greater China, Marriott International continues to strengthen its footprint with several brands that are expected to debut in Asia Pacific in 2021. In Japan, W Hotels is set to debut with the opening of W Osaka.
Meanwhile, The Luxury Collection is also scheduled to debut in Australia with the opening of The Tasman in Hobart. The iconic Ritz-Carlton brand is set to celebrate its debut in the Maldives’ premier resort destination in the early summer that will bring legendary service to the flawless archipelago.
Named one of the best cities in the world for art, culture, music and food, Melbourne Australia is expected to open the country’s second W Hotel. Marriott International will open W Melbourne in the spring and the Melbourne Marriott Hotel Docklands will open in early 2021. Marriott is also scheduled to open JW Marriott Jeju, South Korea in late 2021. [photo special]
