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THE BOOK “n-JAWA-ni” EXPLORES AUTHENTIC INDONESIAN HOSPITALITY

AMIIDST his busy schedule managing hotels and educating all levels of society through his busy social activities, Jeffrey Wibisono V. still found time to write the book “n-JAWA-ni, Kearifan Lokal Jawa Go Global or Javanese Local Wisdom Goes Global, to spread authentic Indonesian hospitality by exploring Javanese philosophy.

He never tires of highlighting Indonesia’s intellectual wealth related to local traditions and culture by incorporating elements of local culture.

Local wisdom serves as the main foundation in his daily hospitality life, creating harmony where there is often disagreement. The ideas expressed in this book are worthy of being called phenomenal, as they successfully combine local wisdom with a universal approach.

Many non-Javanese people feel confused when communicating with Javanese people. This occurs because communication in Javanese culture is fenced off by a system called “unggah-ungguh”—a subtle rule regarding position, status, and respect in speech.

That’s why Jeffrey Wibisono V.’s book “n-JAWA-ni” is relevant and valuable, especially for anyone working in the hospitality industry. This book weaves Javanese proverbs with a touch of modern philosophy, to refine sensitivity in communication, especially when dealing with customers. It addresses not only politeness but also relational awareness, service ethics, and sincerity in work.

Jeffrey Wibisono’s book is an inspiring guide that integrates local Javanese culture with hospitality principles. It is hoped that this book will serve as a window of understanding and a source of inspiration for delving deeper into Javanese culture, not just as an ancestral heritage, but as a lifelong resource and a resource for serving.

Hopefully, more similar books will emerge that explore and highlight local wisdom from various regions in Indonesia, because truly, this local wisdom is what characterizes and differentiates us on the global tourism stage…bravo Mr. Jeffrey Wibisono V. [traveltext.id]