UN TOURISM explained the various benefits that global investors could achieve by investing in Indonesia’s tourism and creative economy sector at the 2024 International Tourism Investment Forum (ITIF), which was held in Jakarta on Wednesday (06/05), 2024.

According to the Executive Director of UN Tourism, Natalia Bayona, in her remarks at the “Global and Regional Tourism Investment Trends and Opportunities” session, said that Indonesia has the most stable economy in the world. Not only are many investors investing in Indonesia, but Indonesia is also investing in various countries such as Singapore, Malaysia and India.

“Indonesia is like my second home, I will do my best to promote Indonesia. This is data that we have collected internally with the UN tourism economics team. Indonesia is the country with the 16th largest economic growth in the world and the 4th largest by population,” said Natalia.

Natalia also explained that Indonesia is the 6th largest economy in Southeast Asia. Indonesian e-commerce is also expected to exceed US$100 billion by 2025. Indonesia has also been able to create the most dynamic startup ecosystem in Southeast Asia. The country should be proud of its dynamic startup ecosystem.

She also said that the Indonesian government is also implementing pro-investment policies and prioritizing infrastructure development. With the existence of a special economic zone to build new infrastructure, a good startup ecosystem, government commitment and stability, this is an opportunity to invest in this country and help Indonesia develop further.

In the High-Level Talk session with the topic “Addressing geopolitical risks and geo-economic fragmentation to tourism investment landscape”, the Indonesia’s Deputy Minister of Health, Dante Saksono Harbuwono, explained that the Indonesian government is building the Sanur Special Economic Zone (SEZ) as a world-class healthcare service center, which is in line with the development of medical tourism, which will focus on the tourism sector in the future.

Dante added that at least 2 million Indonesian citizens spend a total of IDR160 trillion per year to access healthcare services abroad, or what is often called medical tourism. So, this is a very big investment opportunity in Indonesia.

“So, this investment is promising, we have a special economic zone in Bali and we are also opening special economic zones in other islands like Tanjung Lesung, Mandalika, Tanjung Kelayang, Mitung, Morotai, Likupang and so on. So, this is an opportunity for investors to invest in the health and tourism sectors,” Dante remarked.

Meanwhile the coordinating minister for the Economy’s Digital Transformation, Creativity, and Human Resources Staff, Rizal Edwin Manansang, added that investors who invest in the SEZ will enjoy an easy licensing process in terms of immigration services and land ownership.

“So, this SEZ is not only an opportunity for investors to invest in the tourism sector, which includes hotels, resorts, restaurants, etc., but the presence of these investors will also have a positive impact on the economy of the surrounding community,” Edwin noted.

Likewise, the Indonesian Ambassador to Russia, Jose Antonio Morato Tavares, said that Russian tourists who came to Indonesia, initially for tourism, but ended up being interested in investing in Indonesia, especially in the tourism and creative industries.

“Most of the investment from Russia is in Bali, so this is an interesting relationship between tourism and investment. Russia has great potential for Indonesia’s tourism sector. I hope that in the future there will be direct flights between Russia and Indonesia to attract more tourists and expand investment opportunities,” he elaborated.

He continued that if we have direct flights from Russia to Indonesia, there will definitely be an increase in the number of tourists and investment opportunities. In this High-Level Talk session, the Minister of Tourism and Creative Economy, Sandiaga Uno invites global investors to invest in 5 Super Priority Destinations and Tourism SEZs.

“By opening up investment opportunities, it is hoped that it can encourage the creation of economic revival and employment opportunities,” concluded Sandiaga. []