Traveltext.id

SPECIAL INTEREST TOURISM PROMOTION IN PATA INDONESIA TRAVEL MART

THE Ministry of Tourism and Creative Economy promotes the potential for special interest tourism through the online PATA Indonesia Adventure Travel Mart event which will be held on 12-13 November 2020 online.

According to the Director of Tourism Promotion for Special Interest of Tourism Ministry, Adella Raung in a statement in Jakarta, explained that the high interest of world tourism business players, especially from the Southeast Asia region, for Indonesian tourism products should be used as a promotional and branding momentum for Wonderful Indonesia.

“Tourism Ministry is trying to reactivate adventure tourism in Indonesia, and also revitalize our tourism economy. The high number of tourists from special interest tourism could be a momentum for a rebound after the pandemic. Especially with the current travel pattern, tourists prefer to go to tourist attractions with an open concept or fresh air and avoid crowds,” Adella said.

Not only promotion, Kemenparekraf will also disseminate the Clean, Health, Safety, Environment Sustainability (CHSE) health protocol guidelines on special interest tours. Adella explained that with the implementation of the CHSE protocol simulation, it is hoped that it can provide a sense of security to tourists for special interest tourism activities.

“So that tourists can still enjoy the sensation of traveling with a sense of security and comfort. This event was initiated by the PATA Indonesia Chapter as a series of activities towards organizing the PATA Adventure Travel Conference & Mart (ATCM) 2022. As a platform for establishing business relationships and contracts for sellers and buyers of special interest tours (adventure/adventure),” Adella noted.

Adella also explained that the format of the event would be an “Online Conference”. Participants are invited to study trends and dynamics in one of the fastest growing tourism sectors, namely adventure. There will also be an Online Travel Mart filled with 200 (appointment slots) made between sellers and buyers from all over the world. [traveltext.id]